Built the hard way, so you don’t have to
From messy to methodical
This business was born the hard way—through failure, frustration, and the relentless pursuit of figuring it all out. After pouring time, energy, and money into a venture that ultimately didn’t succeed, I stepped back and asked: What actually makes a business work?
The answer wasn’t talent. It wasn’t passion.
It was infrastructure—a repeatable system that runs the engine of the business so you can focus on what matters.
Over time, I rebuilt everything from scratch: a clean, functional website. Integrated messaging and phones. Automation that reduced manual tasks. A CRM that actually made sense. Offshore teams, paid media flows, legal frameworks, and operational systems that scale. It became clear—I hadn’t just failed. I had built a blueprint.
Make Plain exists to hand you that blueprint.
Whether you’re launching, growing, or rebuilding, we help set the foundation so you’re no longer stuck in the weeds. You can work with us for a sprint or for the long run—we’re here to make your next move easier, faster, and clearer.
